Update on Ford
A good friend reminded me that I probably should update the goings on concerning Ford and ads in gay publications. Last week, Ford reversed it's earlier decision to drop advertising in gay publications. You can read about it here. After a meeting with several gay rights organizations, including the National Gay and Lesbian Task Force and the Human Rights Campaign, Ford decided to not only advertise it's Jaguar and Land Rover brands in gay publications, but all of its brands. You can read Ford's statement by going
This was a good decision by Ford. As I said earlier, in a time when the Blue Oval is fighting for its survival, it needs all the potential customers it can get. Kudos to Ford for reaffirming its commitment to tolerance and fairness.
Note:I made a mistake in the previous post about Ford. I said that Ford was dropping advertising in gay publications, save Jaguar and Land Rover. That was incorrect. In reality, Ford did not advertise it's entry and mid level brands in gay publications, but did market it's higher level brands like Volvo and the two formentioned. Ford's statement last week indicated that now all Ford brands will advertise in gay publications. Sorry for the mistake.